Why Do Backlinks Matter So Much in SEO?
Do you know that half of the website traffic comes from organic searches? If you are still unaware of this term, then you are losing out on your clients. Based on Google, SEO backlinks are the top ranking factors you should know about! In this post, we have shared how it impacts your SEO Campaign.
Why are backlinks important in SEO?
Multiple studies have proven that backlinks have a positive impact on users. Based on the study of backlinks, it has been found that the number of links that point to the web page plays the biggest role in Google’s ranking. Similarly, 51% of marketing experts believe that backlinks play an essential factor in ranking. SEO backlinks help your business web pages to your competitor’s website. Link building is a strong element that you must include in your link-building strategy.
Google’s ranking algorithm always utilizes backlinks to evaluate the website’s authority. The web page that has the highest amount of backlinks will rank higher in the search engine results. It has been proven multiple times that Google considers backlinks to be a trustworthy element. The backlink profile consists of the link numbers a site consists of.
The website or webpage that has more backlinks always ranks higher on Google than other websites. It is worth saying that backlinks are the only factor that can affect your ranking. When you integrate enough backlinks in your webpage, it shows Google that your site is authoritative & trustworthy. SEO backlinks not only help to accelerate your website performance, but they also help to follow benefits-
- Accelerate the site traffic– A backlink on the high-traffic page/site may increase the chances that multiple people will click on the website, which is also referred to as referral traffic.
- Improve your brand exposure- When you use more links, you will get the ultimate exposure for the brand since people click on the links.
- Foster the relationship- By opting for backlinks, a business can foster its relationship with other sites in a similar niche.
What are the steps of analyzing the backlinks?
Opting for the backlinks can positively impact the visibility of website search & ranking position. SEO backlinks are a necessary component of off-page SEO. Well, not all backlinks are crafted equally. If you want the website to rank higher in SERP, then you must trust the backlinks from do-follow links, targeted keyword links, trusted websites, and new links. You can use these backlinks to improve your older blog posts. In addition, infographics, such as diagrams, graphs & charts, and online templates, are widely used for backlinks.
Performing backlinks is a necessary aspect of SEO because it helps identify the quantity & quality of the backlinks to the website. There are certain tools that are used for analyzing backlinks, and some of the best examples are Ahrefs, SEMrush, and Moz.
If you are new to this field and you don’t have much awareness about SEO backlinks, then you can connect with SEO Resellers Canada. They have the best expertise and recommend the better ideas.